Even before our mission at the conference had started, we were certain that we shared a common belief about the value of visuals with the meteorology world. It is not only because of the use of all those pretty clouds and suns in weather forecasts but because of the common use of visual aids (info-graphics, animations, video simulations etc.). Because meteorologists speak the language of visuals, they also like and understand our work. It was stirring for us to see people gathering around our visuals, checking contents, reading it word for word and enjoying the richness of the visual records. Those who could not attend the keynote lectures could fill in the gaps. We are also grateful for the special care we got from the organisers (display panels, labels, all sort of supplies).<\/span><\/p>\n <\/strong><\/p>\n Communication stakeholders<\/strong><\/p>\n <\/strong><\/p>\n Working with visuals we always face the task of filtering and organising data to show big pictures and wider correspondences. <\/p>\n <\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/www.grafacity.eu\/en\/blog\/wp-content\/uploads\/2019\/03\/reszlet-komm_tetje.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”3.23″][\/et_pb_image][et_pb_text _builder_version=”3.27.4″]<\/p>\n <\/p>\n Therefore, we we also able to profit from the keynote lecture \u201cGreat Forecast \u2013 Poor Outcome\u201d by Haleh Kotvaal which was about communication and how people can understand a meteorological issue such as the possible effects of a huge approaching storm or a cold winter. It was dramatic to see how weak communication can lead to tragedies. Using visuals in communication not only gives information in an easily perceptible way, but also helps to mobilise feelings and enhance motivation to take the appropriate action within a short time frame.<\/p>\n
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